GreenRock
GreenRock is a leader in the C-PACE industry—they provide financing options for environmentally conscientious commercial property development to support healthier communities.
To differentiate from their competitors, GreenRock needed a fresh website that was modern, easy to navigate, and full of educational content. We opted for a minimal yet informative site design that showcased their capabilities, projects, and their team.
We elevated the GreenRock brand using engaging motion, eye-catching photography and sleek aesthetics highlighting their eco-centric principles.
DELIVERABLES
Website Redesign
Styleguide Refresh
CREDITS
Erin McCoy Lead Designer
Peter Van Dam Creative Director
Elva Design Group Agency

Style Guide
WORDMARK
BRAND COLORS
TYPOGRAPHY
UI Components
NAVIGATION
ARTICLE & BIO CARDS
BUTTONS & PAGINATION